ABOUT BISSAC
January 6th, 2007 by Sevi
The personalization of cellular phones
The tuning of cars
Customized jeans
And, our handbags…?
From now on, this essential fashion piece can also be personalized thanks to BISSAC. In fact, a BISSAC is a bi (two) – sac (bag), a double bag and behind each BISSAC is another BISSAC.
History of the Idea
During a discussion between girlfriends, we emphasized the fact that we would like to match our handbags to the clothes we are wearing and adapt them to different activities. In fact, our needs are different to go to work, to the gym, do groceries or go out at night. Being active women, we generally do not have the time or patience to change our belongings from one purse to the next many times a day or a week to match our outfits. In addition, changing bags means that we often forget important items in the previous bag. Therefore, we asked ourselves why the market had never offered handbags which, like a Barbie (doll), could be dressed and undressed as wished. Also, our bags should evolve in volume.
The Company
Created in January 2006, the SARL BISSAC is set up in Graulhet, the city of leather by excellence. The team is made up of members of all ages that each bring in their own creativity, multi-cultural experience and a know-how from the most respected leather workers in France. The company is lead by Chantal LORIS, an architect trained at La Cambre, Bruxelles, and who has, amongst other things, taught Design at l’UQAM, Montreal.
The Product
Thus was born BISSAC, the bag which dresses and undresses!
From a handbag of excellent quality and finish, we can change its look by dressing it with personalized skins. As well, it can be customized according the use it serves by adding pockets for make-up, personal papers, agenda, iPod … and we are starting with cellular phones with MOBI.
BISSAC fits right in with the fashion’s newest and hippest trends: a handbag is an essential piece in any wardrobe and is THE accessory which can upgrade any style from simple to CHIC .
The models are separated into three categories:
• The hard bags with pure designs and geometric shapes: MOON, VINCI
• The soft bags available in two sizes: VICKY
• The bags which mix leather and fabric: DRAKKAR, VICKY XL
The skins attach to the purses on the sides by an innovative system. There are numerous types: coloured, eccentric or classic. All of which define the user’s personality. Add-ons change the appearance and volume of the bag by the addition of extra pouches or other useful accessories.
Target Customer
The typical client will be an active woman, aged 20 to 85. She goes out, works, does exercise, takes care of her children, meets up with her friends, loves comfort and fashion. She is aware of her personality; dresses well, has her own style but also has other things to do. She needs good quality and prefers one good product than two not so good ones.
Also, the typical male client will be an active man, aged 20 to 85. In this day and age, he likes to please himself, takes care of his appearance and appreciates eccentricity.
Our motto: EXPRESS YOUR INDIVIDUALITY